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Product Marketing Manager (Home appliances)
TalentvisThailandมากกว่า 30 วัน
ประเภทของสัญญา
- สัญญาจ้างที่ไม่มีกำหนดระยะเวลา
คำบรรยายลักษณะงานExcellent command of spoken and written English A real focus on execution and delivery Proven track-record of delivering projects with positive results Understanding of the product development and / or stage gate process - inc concept & sensory testing Management of large internal stakeholder groups A strong and proven project manager Championing the category and product vision / purpose Manage the in-year delivery of the plan, ensuring the portfolio achieves pre-agreed objectives Lead & implement the product marketing strategy for the next 3years Lead & develop the innovation pipeline for the category Develop exit strategies for unsuccessful & current (non-sellable) products Work with Regional / Local teams for the local product sourcing & launch, integrating them into global assortments. Drive the product P&L to deliver against challenging yet exciting financial growth objectives Work closely with the Product development, Digital Marketing, Creative Design, Business Development functions to identify customer & network needs and opportunities and build an exceptional activation platform. Manage the existing product portfolio and working closely with the product development team develop bring to market key pieces of innovation Building Qnet Brand Equity; ensuring product marketing activities build long term brand equity and in-market results Manage relationships with key external agencies & other market stakeholders Head of Product Marketing, Head of Digital, Content, Campaigns & Creative Design, Head of Product Development, Head of Business Development, Head of PR & Corporate Comms Senior leadership including board level In-house Marketing Teams Lead strategic and tactical Agencies – inc Research
Qualifications and professional experience
- High talent with leadership potential, graduate calibre
- Strong core leadership competencies
- Ideally a mix of traditional retail & multi-level marketing with international scope
- At least 5 years previous product marketing experience preferred
- High levels of creativity and ideally innovation experience
Key competencies and skills Amongst the Key competencies, the below are of particular importance :
Delivering Results :
Overview and Job purpose – Home & Living
As a Product Marketing Manager for QNet you will lead the Category across the Globe , delivering all elements of the product marketing mix for international market success from analyzing data and turning meaningful insights into strong Product positionings and Strategies. You will work on a variety of projects, with an innovative mindset across Portfolio Renovation, Evolution & Revolution.
Key Responsibilities
Key Stakeholders