Senior KOL Management

Job Description

• Engage key opinion leaders (KOLs) who can influence potential players. Execute KOL marketing projects across diverse channels.
• Develop and execute KOL marketing strategies
• Identify and build relationships with KOLs
• Source new KOLs for the “Creator Program” and manage the program smoothly
• Research relevant industry experts, audience, and users to match KOLs with our game
• Brainstorm creative KOL campaign approaches
• Track emerging trends, technologies, and KOLs
• Collaborate with the marketing team on KOL partnerships
• Monitor campaigns, ensure contract compliance, and drive improvements
• Handle paperwork (payments, KOL contracts)
• Provide consultation on KOL marketing operations

Job Requirements

• Bachelor’s degree in any field (Business/Marketing a plus).
• Effective communication skills in both Thai and English.
• Organized, good time management, able to work overtime.
• Strong interpersonal & networking skills.
• Good understanding of KOL marketing and KOL work styles.
• Detail-oriented, creative, problem solver.
• Cheerful, proactive, team player, works well under pressure in fast-paced environments.
• Experienced in gaming or related industry with strong passion for games.