Sales Engineer

About the Role Our client, a global supplier of high-precision die bonding and micro-assembly equipment, is expanding its APAC team in Thailand to grow its presence in the semiconductor and advanced packaging equipment market. They are looking for a Sales Engineer to lead technical sales activities across Thailand and the broader APAC region. This is a customer-facing, consultative sales role suited to a technically credible engineer with commercial drive and a genuine interest in high-precision technology. Key Responsibilities Drive sales of semiconductor and advanced packaging equipment to customers across Thailand and APAC Conduct customer visits, develop new opportunities, and manage the end-to-end sales cycle Coordinate with distributors and channel partners Lead technical discussions with engineering and procurement stakeholders at customer sites Prepare quotations, proposals, and commercial documentation Support marketing and business development activities, including trade shows and industry events Provide regional market feedback to headquarters and contribute to APAC strategy What We're Looking For Proven experience in technical sales, ideally within semiconductor equipment, SMT, automation, precision engineering, photonics, or related high-tech industries Strong technical foundation, with an engineering degree or equivalent experience Comfortable engaging both technical and commercial decision-makers Self-motivated, with strong opportunity development and account management instincts Good English communication skills, both written and spoken Willingness to travel within Thailand and APAC as needed Must be eligible to work in Thailand Compensation Base salary: Competitive Base + Commission scheme What's On Offer 16 days annual leave Performance bonus Group health insurance Travel allowance Logistics Pathum Thani A private car is preferred due to the office location Full-time, permanent role About the Company Our client is a global supplier of high-precision die bonding and micro-assembly equipment, supporting semiconductor, photonics, and advanced packaging applications for over 30 years. Their platforms support customers from feasibility and prototyping through to high-yield production across applications such as optical transceivers, LiDAR modules, power devices, MEMS, RF components, and quantum hardware.